DoorDash has recently introduced a “Buy Now, Pay Later” (BNPL) option for its customers in the United States through a partnership with Klarna, a popular BNPL service. This new feature allows users to split the cost of their DoorDash orders (whether for food, groceries, or other items) into more manageable payments. Specifically, customers can choose to pay in full at checkout, divide the total into four equal interest-free installments, or defer payment to align with their payday schedules. This move is designed to offer greater financial flexibility, particularly for larger orders like grocery hauls or retail purchases available through DoorDash’s platform.
The initiative builds on DoorDash’s earlier adoption of BNPL in Australia, where it partnered with Afterpay in 2022 to offer similar installment options. In the U.S., this partnership with Klarna also extends to covering DashPass subscriptions, DoorDash’s membership program that provides benefits like free delivery and reduced fees. DoorDash has framed this as a way to enhance convenience and accessibility, aiming to appeal to its millions of users by making it easier to budget for both everyday takeout and bigger-ticket items.
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